2011 / The future of printed products in the age of electronic news and free papers

Date
Monday, September 12, 2011

Speakers: Jon Bollmann MScom8, Editor, Transhelvetica and Michael Voss, COO Ringier Switzerland and Germany

 

"The Future of printed products in the age of electronic news and free"

Different approaches on the challenge of free news and easy access to almost all relevant information. Transhelvetica would advocate a differentiation through high quality information/layout, organic look & feel, long stories for quite moments, etc. whereas my opponent faces the competition of the internet with an adjustment of the paper product towards the fast paced internet: short pieces of information to feed the hunger without asking too much of the consumer. It's inevitably about the good old conflict of quality vs. quantity. 

The event will include a moderated panel discussion on "The future of printed products in the age of electronic news and free papers." The panel will feature Jon Bollmann, MScom8, Editor of Transhelvetica and Michael Voss, COO of Ringier AG. The evening will conclude with a networking apero richè.

All Alumni Association members are invited to join us. If you have not yet subscribed for your  2011 membership, please go to the membership section of the website for benefits and subscription information.

 

Jon Bollmann (MScom 8 alumnus)

Jon Bollmann graduated from University of Fribourg in 2000. He had been working in the legal and in the events industry for 8 years. He first worked as a legal clerk at the court and then became a legal counsel for FIFA, where he worked closely with both the marketing and the PR/Communication department. After the World Cup 2006 Jon moved on to Unicef Switzerland, where he set up and realized a major fundraising campaign, before turning his attention towards his own business. In 2009 he founded the Passaport company, who specializes in communication for the tourist industry. The figurehead of the company being Transhelvetica magazine. Jon Bollmann was part of the MScom 8 class.

 

Transhelvetica

Transhelvetica is a new swiss start-up travel magazine for the modern urban manager, providing information for a well organized work-life balance. The magazine is being published in a print version only and has an organic look and feel. The insider's tips all follow the basic values of health, sustainability, quality and swissness. www.transhelvetica.ch

 

Michael Voss
Has a master in business administration of the university Osnabrück, Germany and MBA case studies of Boston College, Wellesley, USA

He started his carreer almost 20 years ago at Gruner+Jahr AG in Hamburg as a Business Analyst. In addition, he collected his media experience in Germany, Romania, Greece, Austria and Switzerland, mainly in varied positions at Grunder+Jahr, Daphne Communications, Börse Online Verlagsgesellschaft, FMS Financial Media Service, Expres-Group and manager magazin Verlagsgesellschaft. Since January 2010 he is COO at Ringier Switzerland and Germany.

 

Ringier
Ringier is a multinational media company conducting business in Europe and Asia. With its approximately 7500 employees, Ringier publishes newspapers and magazines and produces and markets television programmes. Ringier Group has major holdings in television and radio stations, produces events and concerts including ticketing, and also operates web and mobile platforms and printing plants.

At the home market Switzerland and Germany Ringier generated in 2009 with about 3100 employees a turnover of 825.3 million Swiss francs.

Ringier is a fifth-generation family company, founded in 1833.